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The consortium

Promotional program 2022

The 2022 promotional program will run from January 2022 to December 2022.

Tradition and innovation: market consolidation and diversification strategy in the internationalization project 2022.

The internationalization project of the consortium for the year 2022 is characterised by a double promotional strategy within the geographical area of the U.E. The goal is to maximize the presence on the market consolidating the market shares acquired in the automotive sector and investing in the complementary sector of construction equipment. The companies will took part in 2 international top level events: Autopromotec,  the most specialized international exhibition of automotive equipment and aftermarket products, and Bauma, the leading European trade fair dedicated to the construction and mining industry.

 

Contribution granted: 60.000,00 euro

Progetto realizzato con il contributo del Fondo europeo di sviluppo regionale, POR-FESR Regione Emilia-Romagna 2014-2020 Asse 3 – Azione 3.4.1